Bext360 is revolutionizing supply chain transparency through the use of cutting-edge technology, including blockchain, internet of things (IoT) and artificial intelligence (AI). Its platform provides end-to-end traceability, ensuring that every product’s journey from origin to consumer is transparent, ethical and sustainable. Founded in 2016, Bext360 was among the first companies to blockchain trace coffee from Uganda and organic cotton from India. It works directly with producers on the ground, particularly smallholder farmers in Latin America, Africa and Asia. The Bext360 Origin App facilitates direct data input from producers, ensuring the authenticity and accuracy of the information.